Mr Pranav Kumar
Chief Experience Designer in Praakamya
Praakamya (www.praakamya.com) has been consulting to healthcare organisations and life science companies to improve customer experience (CX) and patient experience (PX) impacting health-outcome and; consequently, leapfrogging revenue growth and extraordinary increase in profitability. He is also mentoring to healthcare start-ups.
Pranav’s expertise are in Customer Experience (CX), Patient Experience (PX), Customer/Patient Journey Mapping, Ethnography Research, Design Thinking, User Experience Design (UXD), Problem Solving, Creativity, Strategy in Healthcare, Healthcare Innovation, HCP Education, Sales and Marketing. He is former head of customer experience – chronic therapy India business in Dr. Reddy’s.
Pranav has extensive work experience of 24 years in healthcare & life-sciences in different functions. He has degree in journalism and MBA with specialization in Marketing. As a professional member of global body CXPA (Customer Experience professional Association), Pranav has been facilitating adoption of customer experience in Indian healthcare ecosystem. He writes blog at www.customercentricity.in